Portfolio

Revitalized social media presence for a retail client by redesigning their content strategy and advertising approach across emerging platforms. Achieved a 40% growth in reach and improved conversion rates by 18% through data-driven adjustments.

Created and managed a highly targeted paid social media campaign for tech startup, focusing on lead generation. Utilized precise audience segmentation on Facebook and Instagram, exceeding KPI targets for cost-per-lead by 22%.

Designed and managed a multi-platform social media campaign aimed at increasing audience interaction for a lifestyle client. Implemented interactive content formats and influencer collaborations, leading to a 30% surge in comments and shares.

Focused on building and nurturing an online community for a local restaurant chain. Implemented a consistent posting schedule and responsive engagement tactics, fostering brand loyalty and generating a 10% increase in user-generated content.

Spearheaded a social media advertising campaign to enhance brand recognition for a B2B service provider. Leveraged LinkedIn and Twitter ads to reach a key demographic, achieving a 20% uplift in website traffic and qualified leads.

Developed and executed a comprehensive social media strategy for a new e-commerce brand, resulting in a 25% increase in followers and a 15% rise in engagement within the first quarter. Focused on tailored content and targeted advertising across Instagram and Facebook.